McDonald's Batman Returns 1992 + Australia
In 1992 McDonald's created some controversy with a toy & cup series tie in to the movie "Batman Returns" Trailer below:
The movie was considered very dark and violent by the standards of the 90's. The director was even pushing for a R rating while the studio executives wanted a PG-13 rating so the film would have a bigger audience.
The cups had images from the movie and frisbee lids with a bat signal imprinted in them.
McDonald's Ad:
During the promotion; fries, cups and bags all had Batman on them:
Fast Food toy review:
In Australia you could have gotten a Pen in your happy meal:
Not only was there a Pen promotion in Australia but you might have also got a medallion:
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